An oil state hired the biggest PR firms to buff its climate image. It didn’t help.

“The UAE has tried hard to position itself as a country that is transitioning to a future economy that is not dependent on fossil fuels,” said Nigel Purvis, a former State Department official who now runs the consulting firm Climate Advisers. “But whether that transition can be made real and whether it can occur on a timeframe that is consistent with climate science, that is what this COP is going to test.”

E&E News

One of the world’s wealthiest oil states is engaged in a wide-ranging public relations and lobbying campaign to cast itself as an environmental leader before it hosts the United Nations’ next climate talks in November.

But the United Arab Emirates’ efforts are colliding with a barrage of criticism from lawmakers and environmentalists in both the U.S. and Europe, who scoff at the idea that the oil-flush nation is committed to helping shift the world off planet-heating fossil fuels.

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